When it comes to website Search Engine Optimization (SEO), ranking on top takes time, lots of patience and hard work. But the best part is that you can achieve results with some easy and effective on-SEO page and off-page SEO techniques.
This post features the six most effective Search Engine Optimization (SEO) tips and techniques to rank on top in different Search Engine Result Pages (Pages).
Hence, this post focuses on these SEO tips:
- Create engaging Content
- Pay attention to UI/UX based design
- Be active on social media
- Build authority links
- Optimize website for mobile-first indexing
- Enhance website loading speed
Now let’s start with our first SEO tip.
Create Engaging & Quality Content
When it comes to achieve top ranking in search engines all SEO experts, professional seo service providers and professional seo services agenciesconsider quality content as the number one SEO essential. Creating fresh, engaging and evergreen content is imperative if you want to achieve a top position in Search Engine Result Pages (SERPs).
If you belong to the SEO community I am sure you would be familiar with this popular saying “quality and engaging content is the king of SEO”
Have you thought how accurately does Google evaluate the results for a particular search query?
When a visitor enters a keyword in Google search bar, algorithms start evaluating the results to provide better results it can offer.
Search engines themselves don’t provide or generate information. They search for the other sources of information like webpages, websites and blogs offering the best possible answer for that particular research query, and start ranking those webpages in the top search engine result pages. Web pages or blogs consisting of the most relevant quality information will rank at the top in different search engine result pages. But ranking on top is not easy as it seems.
For achieving top position in search engines you need to develop a sound content strategy based on sound keyword research for particular user queries. But remember to develop all the content based on your specific niche so that Google can understand what your website is all about and which products or services are you selling. After laying down a sound SEO strategy carefully curate content keeping in mind the on-page and off-page SEO because both on-page and off-page SEO is equally important to achieve top ranking in SERPs.
Furthermore, if you publish quality content addressing user pain points you can get lots of quality websites linking back to your website or blog just because you only publish quality content. Hence, for building a large number of quality organic backlinks byprofessional seo services agency, creating valuable content is the first and foremost thing form an SEO point of view.
If you alone can’t generate SEO friendly content then hiring professional Seo service provider or professional seo services agency can provide you reliable on page SEO services and off page SEO services at an affordable price according to your business needs.
Pay Attention to UI/UX Based Design
The purpose behind any website is better user engagement, more traffic and more viewers to boost sales; so if you encounter poor customer engagement and low sales critically consider your website design. An excellent UI/UX based website design is critical to provide a user-friendly web experience to your client for better Return on Investment (ROI).
Let’s put it in an easy way
Better user interface = Better customer reaction/engagement
If you bypass this critical SEO tip then chances are you will end up losing potential and existing clients constantly.
Now let’s talk about an ideal scenario, if your website is user-friendly, easy to navigate and contain quality content addressing user pain points; this means more website traffic, higher engagement rate and also users will stay longer on your website hence no bounce rate problems. Having a low bounce rate is significantly important from the Search Engine Optimization (SEO) point of view.
If your website is suffering from higher bounce rate issues consider hiring professional seo service provider or professional seo services agency for fixing it fast.
Furthermore, don’t worry if you are not familiar with website design or development you can hire a professional web development agency experienced in delivering quality web development solutions.
Be Active on Social Media
We all know digital presence is an asset in this world of technological innovation and when it comes to enhancing online presence and off-page SEO or Search Engine Optimization no one can deny the significance of social media branding.
When it comes to ranking Google considers those blog posts valuable that get lots of social likes and shares and social bookmarks. Sharing your content on different social media platforms including Facebook, Instagram, Twitter, Snapchat, LinkedIn and others can help your content go viral. If any of your blog post or web page is famous on social channels, Google will surely index it much faster than other pages.
Becoming active on social media is a part of off-page SEO landscape to signal Google about your latest content.
Build Authority Links
Link Building is one of the most important and old off-page SEO strategies. According to a survey link building is one of the most important Google’s ranking factors and it is important to produce link Juice to give signals to Google boots about your niche to get fast indexing. There are various ways to get quality backlinks including guest posting and others.
As I mentioned above creating quality content is the king from SEO perspective as it will act like a magnet to attract backlinks from quality websites in your specific niche.
And if you find it difficult to build quality backlinks don’t worry you can outsource SEO services to a professional SEO services agency for organic SEO services.
Mobile phones and handheld devices have taken over the internet by storm. According to Google, more people are exploring the internet through mobile devices as compared to desktop computers or laptops, therefore, optimizing the website for mobile-first indexing is essential to engage and attract more traffic.
So, it is the right time for those who have not still sorted out mobile indexing issues.
It is suggested to optimize your website for mobile users as it is the master key for Search Engine Optimization (SEO) purposes. Because in coming future people will most often search for information only on cell phones.
Pay Attention to Website loading Speed
Have you ever ignored/exit a website that takes much loading time? I used to do this because I can’t wait for longer similarly most visitors ignore/exit those websites that take too long to load. This is a major factor behind the high bounce rate along with low-quality website content. We are living in the age of high speed 4G/5G internet and if your website takes too long to load on such high-speed internet connections then you need to improve it. There are various tools and techniques to improve website speed that I will discuss in some other post.
Hence, for Search Engine Optimization (SEO), fixing website loading time is essential to rank on top, attract more traffic and minimize bounce rate.
Let’s wrap it up:
I am sure if you understand Search Engine Optimization (SEO), you will be already familiar with these SEO techniques but my point is how many of these have you implemented.
You can easily implement all these SEO techniques including creating quality content for humans not for crawlers, optimizing UI/UX based website design, becoming active on different social media channels, building authority links, optimizing the website for mobile-first Indexing and increasing website load time.
Which SEO techniques from these have you already implemented? And how effective it was? Share your SEO techniques with us to help others as well.
If you have any queries feel free to contact us.